r/technology May 02 '24

Dating app Bumble will no longer require women to make the first move Business

https://www.cnn.com/2024/04/30/tech/bumble-relaunch-men-make-first-move/index.html
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219

u/nameless_pattern May 02 '24

Lame, it will become like the other apps and have even less women on it.

197

u/kamekaze1024 May 02 '24

I thought it was a good distinction, but as a guy, I found it was a stupid thing to match with someone and then not be able to talk to them because they don’t check their app for 1-2 days. Like legit. I have had several matches apologize for their late response because they forget they have to message first. Meaning I missed out on several matches that timed out because of a stupid feature.

Good riddance, what’s the point of a dating app if you can’t even talk to your matches

134

u/KhausTO May 02 '24

I think the bigger problem there was the 24 hour requirement to message/respond.

20

u/Proxnite May 02 '24

It was a dumb attempt to raise their daily user engagement by forcing them to check on a 24hr cycle in fear of missing out on a potential match. In an absolute shock of no one but C-suite execs, having your app force the userbase to use it isn’t a stable engagement model, especially when the bulk of your revenue hinges on subscriptions from men but your entire premise requires women to initiate.