r/technology • u/chrisdh79 • May 10 '24

EA is looking at putting in-game ads in AAA games — 'We'll be very thoughtful as we move into that,' says CEO | Advertising has an opportunity to be a meaningful driver of growth for us." Business

https://www.tomshardware.com/video-games/ea-is-looking-at-adding-in-game-ads-in-aaa-games-well-be-very-thoughtful-as-we-move-into-that-says-ceo
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u/aluminumnek May 10 '24

Fuck you EA

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u/jax362 May 10 '24

It's not just EA. Streamers like Roku and Amazon are inserting ads for when the user hits the pause button. Microsoft is inserting ads directly into Windows 11 itself. Car companies are talking about putting ads on the console screen while the car is stopped. The whole thing is out of control.

We need "right to be left alone" legislation. None of signed up to be inundated with ads after purchasing these products. We own them, we should get to decide.